About AgoraNatura
AgoraNatura is an online marketplace for the financing of certified nature conservation projects. AgoraNatura is open to anyone who wants to implement projects to protect and develop biodiversity on their own or leased land - i.e. farmers, landscape conservation and nature conservation organisations, local authorities and foundations. The marketplace connects these stakeholders with donors and sponsors who want to support nature conservation and biodiversity for the common good. In order to ensure the ecological impact of the projects, each project is externally evaluated by the Natureplus-Standard certified.
The concept
AgoraNatura is an independent mediation platform. Here, projects of different environmental organisations and actors from all over Germany present themselves. They state their nature conservation goals, the necessary measures and describe the positive effects on biodiversity and nature services expected as a result. These expectations are illustrated in the flower. The providers themselves also determine the appropriate price for their project. A review process according to the Natureplus-Standard ensures that the measures described are target-oriented and meet scientifically sound quality criteria.
Investors support the certified projects by purchasing nature conservation certificates. One certificate stands for 100 m2 area and a project duration of one year. A project can only be implemented if all its certificates are purchased. Otherwise, the money is automatically returned to those who have already invested. The providers themselves determine how long a project can be financed, but for a maximum of 6 months.
Background
AgoraNatura was created as part of a research and development project funded by the BMBF and BMU/BfN (2015-2021). Scientists from various disciplines from the Leibniz Centre for Agricultural Landscape Research (ZALF) e. V. and the University of Greifswald and active nature conservationists of the German Environmental Aid (DUH) e.V. and of the German Association for Landscape Conservation (DVL) e.V. have jointly developed the online marketplace, supported by other external experts.
2021 to 2023, AgoraNatura was awarded the ZALF and about the project FABulous Farmers funded by Interreg North-West Europe.
Since 2024, AgoraNatura has been operated by AgoraNatura e.V. - a cooperation of partners from nature conservation and agriculture:
Membership
Further information on membership of our association, including the membership form and membership regulations, can be obtained from info@agora-natura.de request.